Connect with Your Community: Do Well by Doing Good
Live Telethon Broadcast, Oct. 17, 1-5 pm
KATU-2 (ABC)
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KATU's Debora Knapp, 2008 Telethon co-host.
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Why become an OHS Telethon sponsor?
- Associate your company with one of Oregon's most admired nonprofits
- Gain exposure to more than 100,000 television viewers and another 100,000 pet lovers through our promotional campaign
- Reach an educated, engaged audience with above average incomes
- Best of all, you'll be helping OHS care and shelter pets in need
Why become an Early Bird Sponsor?
Because early sponsors are included in a direct mail piece that reaches 60,000 targeted households. Sign up by Aug. 6 to qualify.
Why is the Telethon so popular?
- Oregonians love their pets and love OHS. The Telethon raised $275,000 last year -- our biggest fundraising event of 2009
- KATU broadcasters with name recognition attract viewers
- Fun-filled and fur-friendly programming keeps the audience tuned in
- Live broadcasts from the OHS shelter creates a buzz and draws crowds
Your sponsorship helps the community
- OHS relies 100% on private donations and receives no tax dollars
- OHS finds homes for almost 10,000 pets annually
- Our Humane Officers investigate 1,000 cruelty complaints each year
- Over 1,000 volunteers support OHS, along with over 30,000 annual donors
>> Need more details? Download the Telethon Agreement to become a sponsor, or contact Jane Morrison, OHS Corporate Relations Manager,
(503) 416-7084, email.
Sponsorship Opportunities & Benefits
| Presenting Sponsor |
$20,000 |
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| Premier Partner |
$10,000 |
| Pavilion Partner |
$10,000 |
| Hourly Partner |
$5,000 |
| Matching Partner |
$5,000 |
| Your Expert Interview Video Package |
$4,000 |
| OHS Expert Interview Video Package |
$3,000 |
| Interview Segment Partner |
$2,500 |
| Phone Bank Partner |
$2,500 |
| Phone Bank Lite |
$500 |
| Pet Parade Partner |
$1,500 |
| Deluxe Video Partner |
$1,000 |
| Video Partner |
$500 |
| Broadcast Party Partner |
$1,000 + |
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All sponsors receive: acknowledgement in OHS annual report and magazine (circ. 27,000); use of the OHS Corporate logo for one year in your marketing materials; and
OHS Corporate Partner window decals for your company vehicles, office/store windows or doors for one year.
All sponsors of $1,000 or more receive: Team Building or special event at the OHS shelter with Behind the Scenes Tour for up to 10 people; corporate membership in the OHS Thomas Lamb Eliot Circle; your company collateral inserted into the OHS New Pet Adoption Booklet (period of insertion dependent on your sponsorship level);
opportunity to host a hospitality table where your representatives can interact with adopters and other visitors to OHS.
With any sponsorship of $5,000 or more you can opt in as a Matching Partner:
- Your sponsorship is used to double every donation in a five-minute period
- Donations matches generate the most viewer excitement and interest
- Telethon hosts repeatedly mention your company's name during the match
- Company logo is displayed continuously during the match
With any sponsorship of $2,500 or more you can opt in as a Joint Matching Partner.
Presenting Sponsor $20,000
• Top listing of your company in all media prior to the Telethon
• Continuous logo and on-air mentions during the four-hour broadcast
• Top logo placement on OHS Telethon Web page
• Top position of your company logo in a "Thank You Sponsors" advertisement in a prominent Portland area business publication
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Premier Sponsor $10,000
- Top of the hour logo and on-air recognition of your company during the broadcast
- Terrific opportunities for your employees to shine during the event.
- Logo recognition on OHS Telethon Web page for one year
- Your company name and logo displayed in a "Thank You Sponsors" advertisement in a prominent Portland area business publication
- And more
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Pavilion Partners $10,000
- Partner with KINK.fm radio with 30-second commercials the week before the Telethon. The commercials will drive donors to the new Outdoor OHS Telethon Pavilion during the broadcast. Offer special samples or coupons to those who come by and donate during the broadcast
- Prominent recognition (both verbal and with signage) at the Broadcast Party
- Logo recognition on OHS Telethon web page
- Your company name and logo displayed in a "Thank You Sponsors" advertisement in a prominent Portland area business publication
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Hourly Partner $5,000
- Logo and on-air recognition during your hour of the Telethon
- Check presentation or plaque receipt on air by company executive
- Opportunity for up to four employees, wearing your company’s logo wear, to staff the Telethon phone bank
- Your company name and logo displayed in a "Thank You Sponsors" advertisement in a prominent Portland area business publication
Matching Partner $5,000
- Donations matches generate the most viewer excitement and interest
- Your donation is used to double every donation in a five-minute period
- Telethon hosts repeatedly mention your company's name during the match
- Company logo is displayed during the match
- After match concludes, your company representative makes on-the-air appearance to present check or accept plaque
- Your company name and logo displayed in a "Thank You Sponsors" advertisement in a prominent Portland area business publication
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Your Expert Interview Partner $4,000
If you would like your company spokesperson to be interviewed on-air on a topic germane to the OHS mission and of special interest to your company, this is the sponsorship category for you.
A sampling of potential interview topics include the relationship between human health and pet ownership, traveling with your pet, hiking/camping, pet health, etc. Recognition and other benefits are identical to the OHS Expert Interview Package (below).
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OHS Expert Interview Package $3,000
- Your company’s logo and on-air mention during interview of our expert following a video of a subject such as animal rescues, medical success stories, pet training tips, heart warming true adoption stories, and more
- Logo recognition on OHS Telethon Web page
- Your company name and logo displayed in a "Thank You Sponsors" advertisement in a prominent Portland area business publication
Interview Segment Partner $2,500
- Company logo and on-air mention during a Telethon interview between a Telethon host and an expert on an important topic (see Combo Interview topics above).
- Logo recognition on OHS Telethon Web page
- Your company name and logo displayed in a "Thank You Sponsors" advertisement in a prominent Portland area business publication
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Phone Bank Partners $2,500
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2009 hosts Carl Klick of KATU and Sharon Harmon of OHS.
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- Four of your company’s employees or guests, wearing company logo wear, can staff the Telethon phone bank (they can bring their pets on camera, too!)
- Your employee can be interviewed by a celebrity Telethon co-host regarding why your company supports efforts to help animals
- Company logo or Website displayed during your hour on the phone bank
- Logo recognition on OHS Telethon Web page
- Your company name and logo displayed in a "Thank You Sponsors" advertisement in a prominent Portland area business publication
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Phone Bank Lite $500 - $1,000
- Two employees on Phone Bank with your logo: $1,000
- Each additional employee $500
Pet Parade Partner $1,500
Live TV meets live animals! What could be more fun and more engaging?
- On air Pet Parade for dogs, cats, bunnies, birds, etc. who are available for adoption while your company logo is shown.
- Company logo or Website displayed during your hour on the phone bank
- Logo recognition on OHS Telethon Web page
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Deluxe Videos Partner $1,000
Just like a Video Partner (below) but double the exposure!
Video Partner $500
- Your company logo will start off a musical animal montage, animal-music video, or an news vide exploring and animal welfare topic.
- Your company name listed in a "Thank You Sponsors" advertisement in a prominent Portland area business public
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Broadcast Party Partner $1,000 - $5,000
Join with major OHS donors and sponsors for the on-site broadcast party that takes place during the Telethon. Experience the thrill of live TV as the Telethon is live from OHS. Mingle with real-life animal heroes, enjoy shelter tours and enjoy food and refreshments.
- Presenting $5,000
- Gold $2,500
- Silver $1,000
Early Bird Special: Sign up by August 6 and be included in direct mail brochures delivered to 60,000 animal-loving households.
For More Information
Download Telethon Agreement (PDF).
Contact Jane Morrison, OHS Corporate Relations Manager, (503) 416-7084, email.
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